November 18, 2007
If I am honest then the internet or more directly webmasters wanting to make money on the internet have some pretty shady practices. A lot of these practices may not have started out to intentionally be black hat but Google has decided to lay down the law.
First there was the crackdown on paid links, then Adsense was made less clickable and not it seems they are going after paid posts, specifically PayPerPost. Paid reviews are one of the things I did not partake in, not because it was slightly unethical but because it was just lame. I didn't like the side of all those posts turning up in unrelated blogs, why are you posting about pay day loans in a blog about marketing.
Are Google trying to clean up or are they out to control the internet? It doesn't really matter. If you have no PageRank webmasters are not interested in links from your site. If you have PageRank you cannot profit from it.
It looks like internet advertising is going to go back to the future of 1989, those days of CPM banners annoying the hell out of visitors. You can still sell text links as long as you use nofollow tags but buyers are more interested in PR than traffic, they will go underground.
Monetizing a site is going to get a lot harder, this may mean many blogs go under. I think there will be a move to affiliate sales and the sale of your own products. I think it will lead to more bland, less diverse sites as they all try to push products rather espouse opinion.
Hi, I'm Allan your Blogmeister. Never run with hot tea and subscribe to my RSS feed.
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